In 1961, two shirt makers, John La Resca and George Zimmerman, launched a small shirt manufacturing business in Paterson, New Jersey. Their vision was simple: provide America’s best specialty men’s stores with a custom shirt program they could not otherwise initiate on their own. Now, over 53 years later, Individualized Shirts (I.S.) continues to be America’s custom shirt maker. Becoming internationally recognized for the craftsmanship and passion they put into the product.